I run creator programs that still hold together in week three.

Social media and content strategist. I source and brief creators, run the tracker, and report on what the program actually moved.

Looking for
Full-time social, content or influencer marketing
Based
Mississauga, ON · Remote or GTA
Available
Two weeks' notice, sooner if needed
30+
Creators managed
25-40%
Lift in engagement
50+
Pages rebuilt around search intent, 35% organic growth

Featured work

All work →
  • Featured cover for the freelance creator program: 30+ creators run on one program, sourcing through reporting.

    Engagement up 25 to 40% across a 30+ creator program

    Freelance client, DTC lifestyle brand. Name withheld at client request. · 2026 · Client work

    Paid freelance engagement running a 30+ creator program end to end: sourcing, briefing, delivery, and the reporting layer that kept it measurable. Engagement rose 25-40% and campaign ops got roughly 30% faster.

  • Featured cover for the eCommerce SEO content system: 50+ pages rebuilt around search intent, 35% organic growth year over year.

    eCommerce SEO, 50+ pages rebuilt around search intent

    US eCommerce brands (freelance engagement) · 2025 · Client work

    Paid freelance engagement writing and optimizing 50+ product, category, and landing pages for US eCommerce brands, tied to a keyword-intent framework and one brand voice across Shopify, Amazon, social, and email. Organic traffic rose 35% year over year.

  • Featured cover for the Lululemon concept project: one outfit carried through every part of one day, a 24-hour multi-platform brand strategy.

    A menswear campaign built on one outfit, one day, one man

    Concept project, not commissioned by Lululemon · 2026 · Team project

    A cinematic, minimalist multi-platform campaign positioning Lululemon menswear as a single outfit that moves with a man through every part of his day, built end-to-end by team Momentum Creatives.

About

I'm a strategist working across social, content, and influencer campaigns. Most of my work is creator programs: finding the right people, briefing them, and building the trackers and reporting that keep a 30-creator campaign from falling apart in week three.

I care about the measurement plan as much as the creative. That's usually the part that's missing.

Capabilities

  • Creator sourcing and vetting
  • Campaign briefs and onboarding
  • Delivery trackers and campaign ops
  • Performance reporting
  • Content and editorial strategy
  • SEO content for eCommerce

Experience

  1. June 2025 – Present

    Customer Relations Associate

    HGS Canada · Mississauga, ON · Part-time to May 2026, full-time since

    • Manage a team of 10: scheduling, coaching, and day-to-day escalations.
    • Own Sprout Social approvals across posts, comments, and direct messages.
    • Handle high-volume customer operations and CRM workflows at service-level targets.
  2. Jan 2026 – Present

    Freelance Creator Marketing & Content Strategist

    Freelance · Remote · concurrent with full-time role

    • Consulting on creator and content programs for DTC and local brands.
    • End-to-end social and influencer campaigns with 30+ creators.
    • Lifted average engagement 25-40% via data-led creator selection and native storytelling.
    • Built outreach/exec/reporting workflows that improved ops efficiency ~30%.
  3. Jan 2025 – Dec 2025

    Content Writer

    Freelance

    • SEO content for US eCommerce, product, category, landing, and email.
    • Long-form blog work tied to keyword intent and search behavior.
    • Adapted voice across Shopify, Amazon, social, and paid ad surfaces.
  4. May 2025 – Aug 2025

    Marketing Intern

    mrkt X

    • Led platform-specific calendars for IG, FB, LinkedIn across multiple client accounts.
    • Ran digital audits and built strategic briefs that turned into shipped collateral.
    • Designed print + digital assets and connected them into community-led campaigns.
  5. Sept 2024 – Dec 2024

    Influencer Marketing Associate

    Freelance

    • Ran outreach, onboarding, and content delivery for multi-creator campaigns.
    • Built influencer databases and trackers that scaled campaign ops.
    • Measured performance and fed insights back into creator selection.

Education & certifications

  • Lachoo Memorial College

    Bachelor of Business Administration

    India · 2020-2023

  • Seneca Polytechnic

    Postgraduate Certificate, Digital & Social Media Marketing

    Toronto, ON

  • George Brown College

    Postgraduate Certificate, Marketing Management, Digital Media

    Toronto, ON · Aug 2025

  • Google Analytics (GA4) CertifiedGoogle
  • Google Ads CertifiedGoogle
  • Email Marketing CertifiedHubSpot Academy · 2025
  • Inbound CertifiedHubSpot Academy · 2025
All certifications on LinkedIn →

Hiring for social, content, or creator work?

Two weeks' notice, sooner if needed

Ayaansadiq29@outlook.com