One Year in Canada: The Harsh Reality Behind the Dream
Created on 2025-07-22 00:10
Mock layouts showing the shape of the deliverables, populated with real campaign copy. Source files, Klaviyo flows, and analytics screenshots available on request.
Long-form articles published on LinkedIn plus a featured top-performing post. Each article opens to the full read, or jumps to LinkedIn for comments.
Created on 2025-07-22 00:10
Created on 2025-01-31 17:57
Created on 2025-03-28 22:15
Created on 2025-02-21 11:12
Five responsive HTML templates covering the full lifecycle: welcome, transactional, promotional, notification, and re-engagement. Built for Klothique, a self-initiated passion project (not client work). Each one renders live below, light and dark mode safe.

Welcome to Fern & Folk
A quiet introduction to the studio, your first 10% off, and what to expect from us.
Onboarding flow opener: brand introduction, expectation-setting, and a single soft CTA that respects the inbox.

Order #CG-48201 confirmed
Order summary, shipping ETA, and a one-tap link to track your package.
Receipt and shipment confirmation built around scannable order data, with clear support and tracking paths.

Drop 09 is live
Twelve new pieces, members-first access for 24 hours.
Editorial product launch send. Minimalist black-and-cream system, single hero, single CTA, no countdown manipulation.

New activity on Q3 Launch
Three updates from your team you may have missed today.
Daily activity digest for a SaaS workspace. Grouped by project, designed to skim in under five seconds.

Still want The Margin?
We noticed you haven't opened the newsletter in a while. Stay subscribed or step away cleanly.
Win-back send that respects the unsubscribe. Honest framing, no guilt, one-tap path to either continue or leave.
A curated pull from the full case-study archive. Each one opens to the full write-up with brief, role, and outcome.
Tall format, generous whitespace, written titles that lift saves and click-throughs to the source.

A home office I'd actually sit in: linen, light, one good chair.
Square and vertical paid units, written to match organic voice so they earn the click instead of buying it.
Neo Coffee Bar
Sponsored
A quieter morning, on us.
neocoffee.ca
First pour-over free, this week only.
Happy to share original Figma frames, Klaviyo flows, or analytics screenshots on request.
Real creative, shipped under the brand voice.
A gallery of carousels, tiles, infographics and campaign photography from recent work. Each piece was written for a specific behavior, save, share, or click.
Tools that turn small moments into something extraordinary. Crafted to last, designed to love.
Made with love. Delivered for your moment.